In creating a presentation for a company for their social media marketing plan, the process that needs to be followed becomes more evident…
Ever wondered why people do the things they do? As human beings, we are curious by nature but it is interesting to understand…
Implementing a test and learn culture is an excellent opportunity for a business for many reasons. Organizations use it to quickly experiment on…
A brand community is a group of consumers who invest in the brand in more ways than just purchasing what is being sold.…
Maslow created a well-known theory of human motivation. It is a hierarchy established by the theory of human needs Maslow believes are universal.…
When it comes to Facebook Advertising there are hundreds of videos online. When you Google Facebook Ads, you are inundated with phrases and…
In today’s digital world, social media listening is just another form of finding out how your brand is doing and what you can…
Brands become symbols of their cultures or countries in which they are associated. Examples of brands becoming icons of their countries are Budweiser…
Let’s take a look at some of today’s top brands. Nike, Dove, Amazon, Coca Cola, and Apple. These are just a few of…
Marketers today have to compete with many outside factors in order to grab and keep their consumers attention. There are so many interfering…
